Ready Set Change: The 18th Healthcare Marketing Strategies Summit

When the legendary singer Pearl Bailey said ‘You must change in order to survive,’ she could have been addressing the 500-plus healthcare marketers attending the 18th National Healthcare Marketing Strategies Summit in Scottsdale this spring. The appeal to change came from every corner as marketers were again and again urged to adapt to the demands and opportunities of digital marketing, the onset of the Affordable Care Act (ACA), the proliferation of wellness programs and more.

Unlock the secrets to optimizing your occupational health program.

The NAOHP 2023 Occupational Health Benchmark Study delves into vital factors affecting service delivery. Covering compensation, quality, sales, marketing, and technology, it offers insights to enhance programs.